Paddy Power
Legal Name: Paddy Power PLC
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Paddy Power is Ireland's biggest and most successful bookmaker. It conducts business through a chain of licensed betting offices along with operating Ireland's largest telephone (Paddy Power Dial-a-Bet), online casino and poker. The company also markets its services in the UK and is a publicly quoted company, listed on both the Irish and London Stock Exchanges. At the end of 2006, turnover was €1.8 billion, up 31% on 2005. Operating profit rose to 51% to €45.5 million in the same year. At the end of 2006 Paddy Power operated 218 outlets (160 in Ireland and 58 in the UK). The total number of employees was 1,468. Market capitalisation at 1 June 2006 was €728.9m.
Paddy Power, founded in 1988 by the merger of three existing Irish high street bookmakers, takes an unconventional approach to betting and gaming believing them to be firmly rooted in the leisure and entertainment space, to make 'risk-based entertainment' more accessible and fun. It offers customers an unparalleled betting experience that is great value, great fun and has the best service. Through this strategy the company has developed a strong reputation as "The Punter Friendly Bookmaker" and has become renowned for its unique "Money Back Specials". Thanks to this customer-centric approach, it is now generally accepted that a bet with Paddy Power has three possible outcomes - Win, Lose or Money Back.
Paddy Power is also an industry leader in cutting edge, humourous advertising, examples of which can be viewed at www.pp-gallery.com
While the company specialises in small stakes, fixed odds sports betting, it also offers odds on a number of non-sporting and novelty markets, such as election betting and the outcome of popular TV events. It has pioneered a number of new products such as 'Lucky Numbers' (betting on which numbers will appear in the UK and Irish Lottery draws) and 'betting in running (live betting on sporting events while they are taking place).
Bonus:
Free £10 bet offer, Money-Back Specials
More
Legal Name: Paddy Power PLCAddress: Airton House, Airton Road, Tallaght, Dublin 24
Country: Ireland
Phone: +353 1 4040120
FAX: +353 1 4049600
Email: support@paddypower.com
Minimum Matches: Single
Minimum Bet: 0.5 EUR
Ways to place a bet: Internet , telephone , TV , WAP , SMS, Shop
Odds Format: Decimal, UK
Deposit Options: Cash, Credit cards, Debit cards, Neteller, Moneybookers, Bank Transfer, Cheques, Post Billpay
Credit Cards: Visa, Mastercard
Minimum Deposit Amount: €10 or £10
Withdrawal Options: Visa, Visa Electron, Solo, Switch, Delta, Bank Wire, Check
Currencies: GBP Sterling (£), Euro (€)
Languages: English, German
Secure Site: Yes